NTP OVERVIEW
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FEW
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Advertising
Federally Employed Women’s (FEW’s) publications would
be a great place to advertise your organization. Here is a great opportunity
for your organization to inform all National Training Program (NTP) attendees
about your company or agency for a reasonable rate!
The NTP Program Book is distributed to about 10,000 individuals and
posted to the FEW NTP website. Our NTP Program Book and the Expo Guide
will also be included in the NTP kits that each attendee receives with
their registration. Copies will be provided to exhibitors and trainers
and the contents posted on the NTP website after the training program.
In addition to print media opportunities, there will be opportunities
to advertise via the NTP website and to place inserts in the NTP attendee
kits at a reasonable rate.
FEW 2010 NTP Advertising Rates
- Full page @ $1000 - 7.25 X 9.75
- 1/2 page @ $500 - 7.25 X 4.75 or 3.5 x 9. 25
- 1/4 page @ $250 - 3.5 x 4.75 or 1.75 x 9.25
- 1/8 page @ $125 – 3.5 x 2
Ad specifications:
Formats Accepted in order of Preference:
- Hi Res PDF - set to 300 dpi, no compression
- EPS - 300 dpi, fonts embedded
- Illustrator CS3 - fonts converted to
outline, embed graphics
- Photoshop CS3 - fonts converted to outline
- QuarkXpress 7.0 - must
send fonts and graphics along with file
- Hi Res JPG
I Please complete and submit the ad
submission form along with your ad to joanchopp@yahoo.com.
If you have any questions or would like to purchase an ad in our publications,
please contact NTP Advertising Chair, Joan Chopp, at (402) 489-5006 or
via email at joanchopp@yahoo.com.
Here are some statistics about attendees of our National Training
Program:
(The following information is based on surveys of our recent NTP
attendees.)
Per
Annum Household Income Range |
| Household Income less than $42,999 |
4.20% |
| Household Income between $43,001 to $70,999 |
24.83% |
| Household Income between $71,001 to $110,999 |
41.61% |
| Household Income greater than $111,000 to $125,999 |
29.36% |
Personal Purchasing-What
we Buy |
Travel/Recreation
|
86% |
| Phone/Services |
78% |
| Automobile/Services |
71% |
| Home Improvement |
72% |
| Health Care |
79% |
| Insurance |
75% |
| Education/Training |
37% |
| Home Electronics |
68% |
| Banking Investments |
72% |
| Computer hardware/Software |
65% |
| Onlines Services |
59% |
Per Annum Professional Purchasing Power |
| Up to $250,000 |
38% |
| $250,000 - $500,000 |
7% |
| $501,000 - $1,000,000 |
12% |
| Over $1,000,000 |
1% |
Professional Purchasing – What we Buy |
| Office Supplies |
44% |
| Educational/Training |
5% |
| Computer Hardware/Software/Services |
22% |
| Office Equipment |
28% |
| Cell/Wireless Goods/Services |
10% |
| Clothing/Uniforms |
2% |
| Vehicles/Services |
4% |
| Elec/Temp Recruitment Services |
7% |
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